Marc Tavas is a CREATIVE PRODUCER based between Toronto and Montréal.


For five years, I’ve been guiding the in-house creative studio at Wealthsimple to successfully ship editorial content, product campaigns, brand campaigns, and film/still shoots.

For a decade before that, I’ve lived lives across graphic design, art direction, content strategy, account/client services, and project management at agencies and magazines.


PROJECTS:
Wealthsimple “Sluggish”
Wealthsimple “The Big Winter Bundle”
Wealthsimple “Built For Possibilities”
Wealthsimple “Built For Wins”
Wealthsimple TLDR
Wealthsimple Magazine
Wealthsimple “Put Your Money To Work”
Wealthsimple “Matching With Mike”
Wealthsimple Press Kit
Wealthsimple Advisor Portraits
Wealthsimple Foundation “Money Master Class”
Wealthsimple Explains


Email / LinkedIn / Instagram

Wealthsimple “Built For Wins”


BRAND CAMPAIGN (2024)

We all love watching a certain global summer games because it’s inspiring to see people achieving their dreams — but most people’s dreams don’t really have anything to do with sports. So, for our summer media placements, we paired sports visuals with real-life goals as a reminder that Wealthsimple is built for everyone’s wins.



Role: CREATIVE PRODUCER
  • Owned the campaign’s creative scoping, schedule, staffing, and budget
  • Supported the in-house campaign concept development
  • Briefed and collaborated with a design studio, 3D studio, and experiential agency

Shipped:
  • 🚀 26 outdoor billboard versions
  • 🚀 Newspaper ads
  • 🚀 IRL activation design
  • 🚀 Organic social content



WEALTHSIMPLE:
VP, Executive Creative Director: Thierry Ambraisse
Creative Directors: Jacob Weinstein, Greg Bolton
Copywriter: Carly McCready
Art Director: Amy Savidge
Marketing Director: Janet Xi
Senior Producer: Marc Tavas

DESIGN STUDIO (Base):
Design Director: Carlos Bocai
Designer: Ferran Feixas
Project Manager: David Yousif
Director, Operations: Jake Post

3D STUDIO (Tendril):
Creative Director: Alexandre Torres
Director: Rafael Eifler
Designers: Andre Chaves, Marcelo Souza, Will Sharkey
Producer: Charis Mound
Executive Producer: Mary Anne Ledesma

IRL ACTIVATION (Mint):
Producer: Lotti Prangnell
Account Manager: Alanna Naccarto
Account Director: Gigi Rabnett

Street Videos: Jack Peros, Alexei Morita
Street Photography: Arash Moaellemi