Marc Tavas is a CREATIVE PRODUCER based between Toronto and Montréal.
For five years, I’ve been guiding the in-house creative studio at Wealthsimple to successfully ship editorial content, product campaigns, brand campaigns, and film/still shoots.
For a decade before that, I’ve lived lives across graphic design, art direction, content strategy, account/client services, and project management at agencies and magazines.
PROJECTS:
Wealthsimple “Sluggish”
Wealthsimple “The Big Winter Bundle”
Wealthsimple “Built For Possibilities”
Wealthsimple “Built For Wins”
Wealthsimple TLDR
Wealthsimple Magazine
Wealthsimple “Put Your Money To Work”
Wealthsimple “Matching With Mike”
Wealthsimple Press Kit
Wealthsimple Advisor Portraits
Wealthsimple Foundation “Money Master Class”
Wealthsimple Explains
Email / LinkedIn / Instagram
Wealthsimple Press Kit
STILLS + MOTION (2024)
Wealthsimple’s communications team wanted to have an asset library available for media, journalists, and third parties when they need to represent our brand in the wild, so I transformed our head office into a studio for a day and organized an in-house still life shoot that depicted our products in elevated, colourful vignettes. (We don’t use Unsplash around here.)
Role: LEAD PRODUCER- Collaborated with the art directors to shape a comprehensive creative brief and shotlist that met upcoming business priorities
- Organized the in-house shoot’s budget, photographer & stylist shortlist, model casting, location logistics, device and card props, app screen graphics, and post-production
- Collaborated with a line producer to hire the shoot day’s staff and manage the set
- New side gig alert: I was one of the hand models, too
Shipped:
WEALTHSIMPLE:
Art Directors: Elise Assenza, Jeshurun Webb
Product/App Designer: Léo Fernandez
Senior Producer: Marc Tavas
STILLS:
Photographer: Chloe Lukas
Assistant & Retoucher: Blake Keen
Wardrobe Stylist: Amber Watkins
Manicurist: Nargis Khan
Beauty Stylist: Sheri Stroh
Prop Stylist & Set Designer: Rodney Smith
Line Producer: Malcolm Patterson
MOTION (coming soon):
DOP: Jack Peros
Assistant: Saem
Colour: Trevor Persaud
VFX:
Chusheng Chen
Hand models: Leen Li, Zhané Stimpson, Alicia Murrell, Melissa Vekil, LeBron 🐈 et moi 💅